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Випуск 19

07/20/17 09:56

SUBSTANTIATION OF THE STRUCTURE OF THE ENTERPRISE POTENTIAL

By: Pypenko I., Cand. Econ. Sc.

УДК 658.011.12

P. 17-25.

The composition of enterprise potential was specified. Its elements are split  according to the system of attributes: the ability of enterprise to carry out  search/redistribution of efforts to use the resources, the areas of their origin and the domains of their application. Such classification allows to correlate the varieties of potential with the categories which are close to its sense, and also to avoid divergences while identifying the levels of generalization.

Key words: potential, resources, efforts, elements, kinds.

Pypenko I., Cand. Econ. Sc.,

Kharkiv National Automobile and Highway University

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Випуск 19

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