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05/16/17 13:50
MAIN TYPES OF ENTERPRISE PERSONNEL LOYALTY
By: N. BOCHAROVA, Сand. Еcon. Sc., I. FEDOTOVA, Сand. Еcon. Sc.
УДК 331.101.3
Р. 40-51.
The main models and types of personnel loyalty have been studied. The criteria to single out personnel loyalty types have been defined. Nine types of personnel loyalty determined on the loyalty matrix basis which is formed by the perceived and behavioral characteristics of employee loyalty have been offered. For each type of personnel loyalty its content, personnel behavior characteristics and possible enterprise actions have been determined.
Key words: personnel, model, loyalty, loyalty type, perceived loyalty, behavioral loyalty, loyalty matrix.
N. BOCHAROVA, Сand. Еcon. Sc., I. FEDOTOVA, Сand. Еcon. Sc.,
Kharkiv National Automobile and Highway University
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Випуск 22